What We Make

Branding, Graphic Design, Websites & Consistent Marketing Support

 

Let our team handle your big marketing list to ensure it gets done.

Let's goSee our full services list

Websites

Whether you need a complete website from scratch, or simply want to refresh or update what you have, we offer a variety of service options.

We have extensive experience creating WordPress, theme-based websites that won’t crash with every new update. However, many business websites can be built much more simply on Squarespace or Wix (platforms that handle all those updates for you).

If your website is a digital business card or a place for folks to “check you out” after they’ve met you or received your proposal, I can make what you need. If your site serves as your 24/7 home on the internet, to attract your ideal clients and get them engaged with your products or services, let’s chat!

If you need e-commerce or custom coding (most business owners we meet don’t), we are not the right fit.

I promise to help you find the right solution and understand what you are getting, even if you ultimately don’t decide to work with us. Seriously, if another designer or agency gives you a proposal that you can’t understand, we will help you read through it to make sure you know what you’re buying.

Established businesses

We have helped businesses on WordPress upgrade, edit, maintain and change their WordPress themes or plugins. We also help clients who need someone to build landing pages, make program or service page updates and create new graphics for their websites.

Owners and marketing managers with Squarespace websites have reached out for help. We have designed new pages, added new staff, created product pages and refreshed the home page.

Small business clients of ours have come for support in revising, redesigning, evolving or completely changing the look of their websites. They still have the freedom to make edits on their own, but they want a professional design aesthetic that’s a level up from their first DIY website.

Level Wallcoverings website inside of a desktop computer
WordPress website update for a digital wallcoverings company. In collaboration with the VP of Brand, we refreshed the design, and simplified the site customizations so that custom code was no longer used throughout the site. This will allow the internal design team to self-edit and self-manage the website.
Diablo Doughnuts RVA website shown in a desktop monitor.
We built the Squarespace website for a second location of a doughnut shop. They use Square for their POS, but wanted a fun and easy to update main website. The internal staff team also received training to be able to self-edit and update the website.
Salomon & Ludwin website design inside computer monitor on a desk
WordPress, theme-based website design. After completing a brand and color scheme refresh, this financial investment firm updated their website to reflect their current team and strengths. I support edits, page creation and maintenance of this client website.
Team page of the Girls For A Change website displayed on an imac computer
Girls For A Change partners with us to maintain their WordPress website.
InUnison WordPress website shown inside imac computer screen
In collaboration with another branding and website agency, we created this theme-based WordPress website for InUnison. We trained their staff upon launch and the website continues to evolve to serve member needs.
This rebrand and Squarespace website conversion (from WordPress) refreshed the look and functionality of the site. The internal staff team also received training to be able to self-edit and update the website.
Environmental Resources Group website in a desktop computer screen
This established environmental consulting and remediation firm needed to find a new website partner. Their existing Squarespace website had some unfinished pages and needed some updates and edits. I worked with the existing site, refreshing layouts, adding descriptions and keywords and cleaning up parts of the site that were not functioning.
Website for Gray Ryan Companies displayed inside of a computer screen on a desk
Gray Ryan Companies worked with us for a slight brand edit and a refresh of their existing website to align more closely with their current service offerings.

Branding

Our team has 25+ years of experience helping companies with branding, logos, websites and graphic design. Our experience building in WordPress and Squarespace, plus our training process = you get a website you can use & understand.

As an established professional service company, you may be ready to evolve your branding. If so, we can help. It’s more than just a logo – it’s a an exploration of your brand archetype, your color scheme, font system,  logo system, and style guide.

Just got started? If your new business has a clear service offering and an ideal audience in mind, we can create a brand for you. Our ideal clients want to partner with us to explore concepts. If you want a brand partner, we have options for start ups ready and able to invest.

If you’re ready to begin, head over to check out how we work. As long as our process and offerings are a match for your needs, fill out the contact form and we’ll be in touch soon!

Established businesses or nonprofits

We love working with established businesses – led by owners or teams ready to evolve their branding and marketing, with clear goals in mind.

Rebrand for a non-profit that provides consulting services for affordable housing and community development non-profits across Virginia.
Logo redraw for established childcare and community events center. Also completed: Sub-brand creation for programs within the facility, Wix website redesign.
Salomon & Ludwin, Personally Invested
Established financial investment firm rebrand. Also completed: internal and external marketing materials refresh, website redesign, new team and office photos, PR and social media content campaigns.
Established property management firm rebrand completed in partnership with Erin Braford, Strategist. Also completed: WordPress website redesign.
Rebrand for established commercial general contracting and construction management company. Also completed: 20 year anniversary graphic and event graphics.
Turnkey Porch Enclosures
Established contracting company rebrand. Also completed: new business cards, flyers, truck magnets, owner photos, website redesign, setup of new Google My Business page.

Start up businesses

If you are looking for a design team that gets you, who will partner with you to create a professional brand for your new business, please reach out. We will create a logo system, document your brand colors and create a style guide for future use on all of your marketing projects.

Start up brand for tax law firm.
Start up brand for commercial coworking space and outdoor event venue. Also completed: Weebly website.
Start up brand for insurance agency.
Start up brand for adult athletic league.
Start up brand for a local artist. Also completed: Wix website.
Start up brand for a drone photography and videography company. Also completed: new Google My Business page and 3-page Wix website.

Start up businesses

If you need a website that works 24/7 to attract your ideal clients, we can get that started. Whether it’s WordPress, Squarespace, or Wix, I will guide you through selecting the ideal platform that’s a fit for you, your business model and your ability to handle updates on your own. I will design a professional website. Then document and train you on how to make simple updates going forward.

Yeah, What She Said! website in a desktop computer screen
This marketing consultant was ready for her own website after going through a rebrand. I worked with her new logo and color scheme to set up a WordPress, theme-based website. She wrote all of the content and I designed the website.
DroneWrx RVA website inside a desktop computer screen
After developing a brand for this start up drone photography and videography company, I set up their Wix website and Google My Business page.

Services List

Branding

  • Creative consultation & brand audit
  • Brand development – logo design, color selection, font selection, brand book design

Website Design & Development

  • Website discovery audit
  • WordPress theme-based web design, from scratch or editing your existing site
  • Wix and Squarespace web design, from scratch or editing your existing site
  • Website maintenance
  • Website edits

Graphic Design

  • Print marketing materials – business cards, letterhead, full stationery suite, printed or Office compatible files
  • Digital design of PowerPoint, presentation or RFP templates
  • Pitch template design
  • Advertising design
  • Flyers
  • Infographics
  • Illustration
  • Invitations
  • Magazine or publication design
  • Book cover design and page layout
  • Annual report, trifold, brochure or booklet design
  • Postcard design
  • Event or trade show signage – banners, table tents, table cloths, foam boards, directional signage
  • Store signage or menus

Strategic Marketing Support

  • Marketing strategy + planning
  • Customer interviews
  • Content strategy
  • Social media strategy + template creation
  • Messaging
  • Copywriting
  • Content creation
  • Copy editing
  • Email marketing – campaign planning, design and execution

Partner Services

(we’ll help you coordinate)

  • Animation
  • Photography
  • Video marketing
  • Event video
  • Drone video

Please note: Accessing this website, the use of information on this website, sending an inquiry through this website, or otherwise does not create a designer-client relationship between you and Shapes & Colors. Because your communication through this website may not be treated as confidential, please do not send us any sensitive or proprietary information until you have completed our client onboarding. Any work shown is meant as examples only, and may not be indicative of the work to be produced were you to become a client. Each partnership is different and results may vary.